MindShift: Health and Wellness App

MindShift is your everyday mental health companion and an all-in-one personal growth app. Helping professionals in high-stakes industries, including real estate, retail, and IT sales, to build confidence, focus, and faith. When a person works on improving their self-confidence and self-esteem, they make ten steps forward in their internal well-being and happiness.
While it may sound simple, it’s the most complex thing to follow or act on in a world that’s full of distractions. After all, humans are more inclined to fall back on old, comforting habits. We understand why this all might feel overwhelming and confusing. We are here to help you declutter, unlearn, and organise your thoughts.
Our Holistic Approach:
Foster Kindness for Your Team
Help Your Employees to Feel and Think More Clearly, Sharper, and Kinder With the MindShift App
We deeply understand the challenges people face in the workspace, at home, and everywhere else. That’s why we deliver high-quality mental healthcare that helps people to become better versions of themselves.
- 24/7, on demand, unlimited AI personal coach
- Manifest success at your fingertips
- Strengthen your faith
- Mindfulness, meditation, sleep, focus, and movement
Core Features of MindShift
MindShift Is for All: Auditory, Visual, and Text-Based Learners
Spark Creativity with Journaling
Journaling is way more than simply recording your day-to-day events; it enables you to record significant lessons, clarify your thinking, notice your feelings, connect with your heart, and ask important questions to yourself.
Affirmation Studio
Our affirmation studio is a digital platform designed to help users cultivate positive mindsets. Affirmations are highly effective because they help people create positive experiences, reduce stress, and ultimately improve work performance.
Progress Tracker
This is not about being perfect, but about building habits that are long-term and enjoying the journey. You can see graphs for journals, affirmations, moods, streaks, challenges completed, and MindCoin history on a weekly/ monthly basis.
Weekly Challenges
Many of us know what we want; we take the first initiative by downloading health and wellness applications, but very few of us succeed in making it a habit. They tend to drift apart very easily. Our weekly challenge feature is specially crafted to keep you engaged for the long run, where you don't just download it and forget, but cultivate it as a habit.
Focus Mode & Tasks
The Focus Mode and Task feature of our app is designed to help users enter deep work states, making it less overwhelming for them while selecting any tasks. All you have to do is select a time duration, and our app will make sure to build an environment with calming visuals for that duration.
AI Personal Coach
When Journaling is combined with real-time, personalised AI-driven coaching, you can capture life's moments with a journaling experience that enables you to express yourself completely and explore your inner world more deeply. Based on your chat history, our AI personal coach understands your mood better, so that you don't have to start from the beginning every time you seek for guidance, it understands you better.
Faith Module
Sometimes it gets hard for most of us to take time out to perform faith-based practices with busy routines. We are here to remove this guilt from your heart with our faith module. We offer a built-in private journal space for reflections, prayers, gratitude, and insights.
Coaching Corner
Short daily audio sessions that last only 2-5 minutes play a huge role in building a consistent habit for those who already have a busy schedule. The mini audio sessions cover practical and empowering topics like resilience, sales confidence, emotional intelligence, goal-setting, leadership, and more. You can filter by category, bookmark your favourite sessions, download for offline access, and track your progress over time.
What's Included in Your Plan
Premium - Full Access to All Features
MindShift 30
MindShift 30 provides access to a curated 30-day mental resilience program, which includes 30-minute focus sessions and daily inspirational insights to help build positive habits.
Coaching Corner
Meet your personal pocket mentor, available 24/7. With Coaching Corner, you can access a rich library of guided meditation audio sessions and a rotating slate of daily coaching topics. The topics are crafted around the challenges we all face. While our free plan includes an audio guide, the premium plan will provide the wisdom you need to grow.
Community Chat (Direct Messaging)
Real conversations lead to real growth. With premium community chat, you can unlock Mindshift's private messaging system, which allows you to connect one-on-one in secure, encrypted spaces.
Create & Manage Group Chats
Our premium members can spin up group chats from scratch, customise names, cap membership, and send invitations to their people. They can build their own circle, name their own space and set their preferred tone.
Wearable (Watch) Integration
Your wrist, your data, your rhythm, everything in sync with our premium wearable integration features. This allows you to seamlessly stream your active mood logs, focus timer status, and authentication state straight to your wearable.
Unlock Premium Access Temporarily without a Subscription by Using Coins
Use the app to earn more coins; your balance never expires, so unused coins carry over whenever you're ready.
7 Days
500 Coins
15 Days
1,500 Coins
30 Days
2,000 Coins
Check your balance
Your coin total is shown at the top of the screen. Ensure you have enough before redeeming.
Choose a plan
Pick 7 days for 500 coins, 15 days for 1,500 coins, or 30 days for 2,000 coins. The 30-day plan also includes an exclusive badge.
Tap Redeem
The coins are deducted from your balance, and premium access turns on straight away.
Limited Free Tier Plan- What You Get
What's Included in Our Limited Free Tier (With Paid Upgrades)
Your Personal Journal
To start your journal journey, all you need is a single word to capture your mood and explore guided reflection prompts up to a lifetime allowance of entries. Once that window closes, the journal will quietly rest until reopened through a premium upgrade or a mind coin exchange.
Affirmation Workshop
Experience how affirmation works with our affirmation workshop. Here, you can shape and customise your own affirmations from the ground up. Once the creative allowance runs its course, the workshop pauses, waiting to be reawakened through a premium plan.
Weekly Wellness Challenges
Become a better version of yourself every week with new challenges. Free members are welcome to dive into all wellness challenges, but their Mind Coin rewards are capped at half the full bounty.
The Reading Vault
Our curated library is built around mental strength, healing, and growth. Free members can get limited access to a handpicked selection of books and chapters, which will help them to begin their reading journey. While premium readers can enjoy deeper shelves.
Community Space
Free members can scroll through shared stories and posts with ease, and even contribute their own, up to a fixed number of times. If you want to browse, connect, and feel the pulse of the community, you can upgrade to a premium membership that will keep your voice in the conversation.
- Free Tier
Limited Free Tier
Premium - Full Access to All Features
Free
Forever, no credit card needed
- Basic Journaling
- Limited Affirmations (Daily Cap)
- Limited Challenges (Half Coins Earning)
- Limited Book Access
- Community Feed
- Ability to Earn Coins
- MindShift 30
- Extended AI Personal Coach
- Community Chat & Invite-Only Groups
- Full Coaching Corner
- Wearable Integration
- Create & manage group chats
- Full Access
Premium
Gain full access to every tool and feature.
$3.99 AUD
per month
or $39.99 AUD / year
- Basic Journaling
- Affirmations (Daily Cap)
- Challenges (Half Coins Earning)
- Book Access
- Community feed
- Ability to earn coins
- MindShift 30
- Extended AI Personal Coach
- Community Chat and Invite-Only Groups
- Full Coaching Corner
- Wearable Integration
- Create and Manage Group Chats
Why Choose Avenue's MindShift App?
We help you stick to a daily routine – the world’s catalogue available to you at the touch of a fingertip.
- Build confidence as a habit
- Keeping you focused and motivated
- Learn how to bounce back from setbacks
- Set and achieve goals
- Building and maintaining healthy interpersonal relationships


